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Soccer Tournament Advertising Program

If you have a soccer tournament planned and are looking for a way to promote it, I don’t think you’ll find a better deal anywhere on the web than the STG soccer tournament advertising program, and you certainly won’t find anything as inexpensive in the printed soccer press.

As you can see from the sample ads we've included on this page, some of the biggest players in the tournament industry use Soccer Tournament Guide ads to promote their events.

We have three basic levels of advertising: the Featured Tournament Box, the State Page Block, and the Banner. Take a look at this sample page to see what each of these look like.


Featured Tournament

Featured Tournament

Cape Cod Challenge Cup Logo The Cape Cod Challenge Cup is hosted by the Sandwich Soccer Club every Memorial Day weekend. Up to 200 teams from all over New England and New York participate more

Your Tournament Here
This is a 225px square ad that is placed alongside the main tournament listings on any given state page. Your logo, a brief "teaser" description, and a live link to your full tournament page allow your tournament to stand out from the dozens of others that are listed for your state.

Depending on the number of tournaments listed, there can be anywhere from one or two to half-a-dozen of these ads on any given page. We place your ad as close to your listing as possible, but if six advertisers all want to be placed alongside the May listings in any given state, we’ll have to go with a policy of first-come-first-served for the most favorable placement.

On any given state page, we will only place Featured Tournaments for events that actually take place in that state. As a bonus, any tournament that takes out an ad, has their listing highlighted by being bumped up to the top of the list in their particular month. (All other tournaments are listed alphabetically).

Again, it's first-come-first served to decide who gets listed first if several tournaments from the same month buy ads.

The cost of a Featured Tournament Box is $47/month, $137 for 3 months, $267 for six months and $497 for 12 months.


Banner and Block Ads

Beach FC Spring Classic Soccer Tournament

At 560px by 90px (horizontal), 160px by 600px (vertical) or 225px by 225px (square) the banner ad is the most prominent and flexible ad we have. They are generally placed near the top of the page (above the fold), but they can appear throughout the text or at the bottom of a page. They can even run along the side of the page (left or right) as "skyscraper ads". It's your call.

Banner and Block ads can be placed on any page in the site, including the “editorial” pages where we have the stories. Readers generally stay on these pages much longer so these ads represent terrific value for money.

The most popular spots are the "top three" on each state page. These typically get snapped up quite quickly, particularly for the most populous states, so tournament directors are advised to reach out to their rep at least six months before their event to grab that prime real estate while it's still available.


The cost of a Banner or Block Ad is $97/month, $287 for 3 months, $497 for six months, and $997 for 12 months. The top banner on each page (above the title) is available on a first-come-first-served basis.

Home Page and Main Directory Pages

We also offer select banner ad placements on our home page, our main state-by-state Tournament Directory and the hub pages for College Showcase Tournaments, Overseas Tournaments, Beach Tournaments, Adult Tournaments, Small-Sided Tournaments and Indoor Tournaments.

These are great places to be since they are pages that every vistor has to click through in order to reach the listings for their preferred type of tournament. For that reason, banners on these pages are priced at a premium rate since they represent higher value.

They are also often in high demand so do please do call us early if you have an interest in any one of these spots. They tend to get snapped up quite quickly.

The cost of a Banner Ad on the home page or any of these directory hub pages (if available) is $197/month, $497 for 3 months, $997 for six months, and $1,797 for 12 months.


1 Month
3 Months
6 Months
12 Months
Featured Tournament
$47
$137
$267
$497
Block or Banner Ad
$97
$287
$497
$997
Main Directory Pages
$197
$497
$997
$1,797


Banner Building Service


If you would like us to build your banner ad for you, we'd be happy to do that for a nominal hourly fee (it usually works out at about $60). All you have to do is provide a logo, let us know what information you want to have included, and we'll take it from there.

For more information on the Tournament Guide soccer tournament advertising program, or for combo packages with our sister sites, Soccer-New-England.com or Lacrosse-Tournament-Guide.com, please email us or give us a call at (508) 888-1502.



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