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Soccer Tournament Advertising ProgramIf you have a soccer tournament planned and are looking for a way to promote it, I don’t think you’ll find a better deal anywhere on the web than the STG soccer tournament advertising program, and you certainly won’t find anything as inexpensive in the printed soccer press. We have three basic levels of advertising: the Featured Tournament Box; the State Page Block, and the Banner. Take a look at this page to see what each of these look like.
Featured Tournament
Depending on the number of tournaments listed, there can be anywhere from one or two to half-a-dozen of these ads on any given page. We place your ad as close to your listing as possible, but if six advertisers all want to be placed alongside the May listings in any given state, we’ll have to go with a policy of first-come-first-served for the most favorable placement. On any given state page, we will only place Featured Tournaments for events that actually take place in that state. As a bonus, any tournament that takes out an ad, has their listing highlighted by being bumped up to the top of the list in their particular month. (All other tournaments are listed alphabetically). Again, it's first-come-first served to decide who gets listed first if several tournaments from the same month buy ads. The cost of a Featured Tournament Box is $45/month, $125 for 3 months, $225 for six months and $425 for 12 months.
State Page Block Ad
For about $30 a month extra, you can upgrade to a State Page Block which includes all the benefits of the Featured Tournament Listing and adds three additional advantages: First of all, it’s larger at 250 px in width. It is also more prominent, since it's the first thing a visitor sees when they click the state page, and it has the added benefit of being the only ad of it's kind that can appear on any given state page. Finally, it can be placed on any state page you like (subject, of course, to availability). This is particularly important for regional tournaments who may feel they already have strong enough brand recognition in their own state but wish to attract teams from neighboring states or other parts of the country.
The cost of a State Page Block is $75/month, $195 for 3 months, $345 for six months, and $645 for 12 months.
Banner AdAt 560px by 90px, it is the most prominent and flexible ad we have. They are generally placed at the top of the page, but they can appear throughout the text or at the bottom of a page. They can even run along the side of the page as "skyscraper ads". It's your call.
Like the State Page Block, a Banner Ad also includes all the benefits of the Featured Listing. Banner ads can also be placed on any page in the site, including the “editorial” pages where we have the stories. Readers generally stay on these pages much longer so these ads represent terrific value for money.
![]() The cost of a Banner Ad is $95/month, $245 for 3 months, $475 for six months, and $850 for 12 months. If you would like us to build your banner ad for you, we'd be happy to do that for a nominal hourly fee (it usually works out at about $50)
For more information on the STG soccer tournament advertising program, or for combo packages with our sister site, Soccer-New_England.com, please email newsdesk@soccernewengland.com
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